See, this is the kind of thing a boutique does:
And this:
The Tiki Z is in its own way the quintessential enthusiast PC. It does something which at least on the surface is kind of insane (putting the Titan Z in an ITX format). But Falcon got it to not only work but overclocked it to boot. It uses a variant on the SilverStone 600W PSU that Falcon actually helped SilverStone develop, dual SSDs in RAID 0, an ASUS ITX form factor motherboard that again ASUS developed together with Falcon and even has Intel's "Devil's Canyon" class CPU. All this in that small case. Something tells me you would never see Dell or HP push the envelope like that! Minitower ITX full speed gaming on 4K displays...this unit makes any gaming console look amateurish in comparison.
ANY quad core PC puts the very best most powerful game console to shame. They are not even in the same category of power that PCs can use. I am convinced that console buyers are getting them because they just dont know any better. Not a single thing gives an advantage to a game console over a PC attached to a big screen TV.
Origin PC on their side developed the Millennium case which lets the user mount the motherboard in any number of different ways to get more use out of the interior space and optimize cooling. They don't have the cred of Falcon yet where OEMs like ASUS come to them for design consulting but I can see them getting there. The PC in the video is vintage gamer PC - big, brawny and lots of bays and ports! They'll have growing pains (as the video evidences) but keep an eye on these guys!
I still think that the true boutique shop is going to take orders for your custom specs rather than sell you a fully completed rig. Should we start a DIY thread on building PCs? I built mine, and Tripler built his, and I assume you have the skills to build your own from what you have posted here. Not in a contest sort of fashion, just a good old geek PC building thread? Ill start one.